WEBINAR: Implementing GS1 QR Codes Across the Supply Chain: From Producer to Shelf

Date: May 21, 2025
Time: 11 AM IST/BST
Location: Zoom

Guest Speakers:

Denis O'Brien, Director for Standards and Solutions, GS1 Ireland
Maria Svejdar, Head of Retail, GS1 Ireland

Host:

Roman Russo, Head of Enterprise Solutions, QR TIGER

More organizations are switching to GS1 QR codes to improve traceability, increase transparency, and simplify product data access across every step in the supply chain.

Join QR TIGER and GS1 Ireland in this upcoming webinar as we unpack how to roll out GS1 QR codes across key industries, including:

Agriculture/Producer
Manufacturing
Distribution
Retail
Consumer goods

We'll walk through practical ways businesses across the EU can apply GS1 Digital Link standards, available tools, and how to prepare for the shift to 2D barcodes.

What You'll Learn

Why the shift from 1D(UPC/EAN) to 2D(QR/Datamatrix) barcodes matters for your industry

How GS1 QR codes work—and how they differ from other QR codes

Implementation strategies for farms, factories, logistics, and retail stores

Use cases from across the EU.

Get to ask questions live!

Who Should Attend

Supply chain managers

Operations leads

Product packaging teams

Agricultural cooperatives

Manufacturers

Retail and logistics heads

Anyone interested in the 2D barcode shift

Reserve Your Spot Today!

About our Speakers

Representatives of GS1

(A non-profit, international organization that develops and maintains global standards for business communication. Its most well-known standard is the barcode.)

Denis O'Brien is the Director of Standards & Solutions at GS1 Ireland. He’s a certified global traceability auditor and trainer. Denis specializes in designing and implementing production and manufacturing systems, focusing on traceability, anti-counterfeiting, and innovation.

Maria Svejdar is Head of Retail at GS1 Ireland. She manages enquiries about the global move to 2D barcodes—including QR codes—and supports implementing GS1 standards and solutions across retail, food, beverage, apparel, textiles, and general merchandise.

About our Host

Roman Russo is Head of Enterprise Sales at QR Tiger, where the focus is on improving marketing campaigns, sales, and events through digital QR code solutions—and its partner solution, MENU TIGER, an all-in-one digital menu system for restaurants and cafés.